Violens – All Night Low video
Directed by Alejandro Cardenas
Editing/Post by Jorge Elbrecht
Special thanks to Mindy Lubert
+ Spring & Summer Tour Dates Including Record Release Event in NYC at Le Poisson Rouge on May 16, 2012
Violens New Album True Out May 15 on Slumberland Records
Stream Single “Totally True” Out Now
“Lovely melodies and reverb-drenched harmonies abound; think Ecstasy and Wine-era My Bloody Valentine with a Smiths fetish. While there have been some wonderful moments scattered across this Brooklyn trio’s prior releases, this album is where the band pulls it all together and truly earns its place alongside top-tier early-’90s shoegaze predecessors like Lush, Ride, and especially Ian Masters-era Pale Saints (to whom the band most closely resembles). It’s a modern masterpiece of the genre”.
“Brit-pop harmonics and reverb-drenched fuzz-pop.”
“…emulsifies Zombies-esque harmonies into percussion-heavy jangle reminiscent of Primal Scream.”
“Shoegazey Brooklyn indie rockers Violens are tightening their approach with leaner songs that strip away some of the fuzz of their earlier recordings”.
Violens are currently playing a string of dates across the US, with more upcoming dates in the works this summer. Their current run will take them through Philadelphia, Washington DC, Baltimore, San Francisco, Los Angeles and more. They will also we playing a special event in New York City to celebrate the release of their album.
SPRING TOUR DATES
5/03/2012 Philadelphia, PA Johnny Brenda’s w/Lower Dens
5/04/2012 Washington, DC Rock & Roll Hotel w/Lower Dens
5/05/2012 Baltimore, MD Otto Bar w/ Lower Dens
5/16/2012 New York, NY Le Poisson Rouge (Album Release Event)
5/31/2012 San Francisco, CA Cal Academy of Science with Weekend *
6/03/2012 Los Angeles, CA Part Time Punks at The Echo
6/14/2012 Toronto, ON Horseshoe Tavern (NXNE)
WATCH VIDEO FOR “ALL NIGHT LOW” BELOW
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Exclusively premiered on AOL SPINNER today, “Watching Violens’ new video “All Night Low” is a full-body, visceral experience. Flashing lights and roaring guitars will rip through your retinas, travel the length of your body and burst out the soles of your shoes, thanks to the opening blast of distortion. This will continue in waves for the entirety of the video. It’s pretty awesome.”
In anticipation of the imminent release of their new album True, Violens created this powerful video for “All Night Low,” which premiered exclusively on AOL Spinner today. The video is directed by Alejandro Cardenas, and is an assault to the senses that somehow still manages to enhance all of the beauty and complexity of the track.
“All Night Low is a fast and energetic song and we aimed to make a video that represented that visually. We spent a dark and rainy day shooting in a horrid basement, with multiple strobe lights and spiderwebs. The physical discomfort was a good motivator to getting aggressive performances. Jorge (from Violens) edited the video himself making for a truly synesthetic experience. To finish it off we blew everything out to resemble a crude, homemade silkscreen.”
– Alejandro Cardenas
“We wanted ‘All Night Low’ to sound like a fast-forward nightmare, and wanted the lyrics to be like something you’d mumble in your sleep. There is actually room tone from horror movie foley worked subtly into the chorus sections, but you ‘feel’ it more than you hear it. Considering that, we couldn’t be happier with how these visuals fit the song. As Alejandro (who directed the video) pointed out: the flashing imagery over our faces gives the impression we’re watching something we shouldn’t be watching.”
Indie pop trio Violens return this May, with new album True set for release on Slumberland Records on May 15 in the US. You can stream the first single “Totally True” from this release HERE along with a couple of other soaring highlights from the album. True finds the Brooklyn three-piece further amplifying their innovative songwriting with a palette of exquisitely crafted sound. The band’s music expertly blends percussive guitar work and silky harmonies, seeking the silver lining yet to be discovered between the sounds we know and love. With a wash of 90s sonic pop drawn from artists like Cocteau Twins and McCarthy and sitting pretty alongside contemporaries such as Deerhunter and Wild Nothing, Violens paint soft watercolor notes across their compositions, adding crucial emotional depth via layered vocal harmonies.
True shifts course towards a more subtle and desaturated sonic landscape. The aforementioned first single, “Totally True,” demonstrates this with its stone-washed, semi-improvised feel, celebrating bands like The Chameleons and Martin Newell’s Cleaners From Venus. As the writing process for this second album began while traveling together on tour, it also showcases Violens as a more collaborative effort. Band members Iddo Arad (backing vocals, synths, guitar) and Myles Matheny(backing vocals bass, guitar) had a much larger influence on the songwriting and the album’s sonic direction. Framed by Will Berman’s distinctive drumming, True shows the band interacting and reflecting in ways both promising and exciting.
Violens condemn the very age we live in by singing it – twisting and mutating it – mutilating it, wearing its skin. Their music is forged of the third eye and of the fourth dimension, part architecture and part air, yet they are wholly rock: chiseled digital marble. There is real tangibility here: this is a group whose members are working together towards a common musical goal. More than merely being a series of ethereal ideas and great guitar sounds, on True, Violens tie everything together with creative arrangements, original melodic ideas and passion.