Back for the second year, VH1 partners with NYC & CoMPANY TO CELEBRATE VH1’S 4TH ANNUAL HIP HOP HONORS SHOW with VH1 HIP HOP HONORS WEEKEND

Back for the second year, VH1 partners with NYC & CoMPANY TO CELEBRATE VH1’S 4TH ANNUAL HIP HOP HONORS SHOW with VH1 HIP HOP HONORS WEEKEND

Special Events and Performances Throughout NYC Begin Friday, October 5th

“VH1 Hip Hop Honors” Will Pay Tribute To A Tribe Called Quest, Snoop Dogg, WHODINI, Missy Elliott, and Teddy Riley and Andre Harrell for New Jack Swing and the Seminal Hip Hop Film “Wild Style”

VH1 and NYC & Company have come together once again to create VH1 Hip Hop Honors Weekend, a jam packed weekend of events, performances, exhibits, and workshops throughout the five boroughs to celebrate the history, culture and style of hip hop. Inspired by the success of last year’s collaboration with NYC & Company, the official marketing and tourism organization for the City of New York, which kicked off with a press conference with Mayor Michael R. Bloomberg and propelled into a full week of activities throughout NYC; VH1’s Hip Hop Honors Weekend is a celebration of the heritage and tremendous impact of hip hop since its birth decades ago on the streets of New York City.

Beginning Friday, October 5 and culminating with the premiere of the 4th annual VH1 Hip Hop Honors telecast on October 8, VH1 Hip Hop Honors Weekend will be anchored each day by events throughout NYC. Highlights of VH1 Hip Hop Honors Weekend include the VH1 Hip Hop Honors tour featuring The Roots with Big Daddy Kane and MC Lyte at the Nokia Theatre in New York City on Friday, October 5 at 8PM, and our 2nd annual Hip Hop Honors Celebrity Hoops exhibition, which will take place at the Brooklyn campus of Long Island University on Sunday, October 7 at 3PM.

Players for this year’s VH1’s Hip Hop Honors Celebrity Hoops “Old Skool vs. New School” game include Common, Fatman Scoop, MIMS, Lyfe Jennings, Nuttin’ But Stringz, Matthew Knowles, Luv Bug Starski, Grand Master Caz, LA Sunshine, DJ Envy, CL Smooth, Positive K, Chubb Rock, Dana Dane, Mike C, Stevie D., Saigon, DJ Unk and more. Celebrity coaches include Grandmaster Melle Mel, Tyrone Williams, and HOT 97’s EBRO. Special guests in attendance will be Salt N’ Pepa, Irv Gotti, Tiffany Pollard (aka New York) and Melyssa Ford as celebrity MC. Halftime performance by Swizz Beatz, and the national anthem will be rendered by Chrisette Michele. The game is presented by VH1, Entertainer’s Basketball Classic, Long Island University and HOT 97 with proceeds to benefit the Madison Square Boys and Girls Club. Tickets will be on sale beginning Wednesday, September 12. The price is $10 for general admission and available through Ticketmaster at 212-307-7171 or at Ticketmaster.com.

This special weekend also includes over 20 hip hop-themed events with over 60 partners throughout the weekend at venues throughout New York City. For information on additional activities throughout the weekend, please visit hiphop.vh1.com.

The 4th Annual Hip Hop Honors show will premiere on VH1 and VH1 Soul on Monday, October 8 at 10PM*. Hosted by Tracy Morgan, this year’s show will honor A Tribe Called Quest, Snoop Dogg, WHODINI, Missy Elliott, and Teddy Riley and Andre Harrell for New Jack Swing as well as a tribute to the seminal hip hop film “Wild Style.” VH1 will once again pay tribute to the hip hop luminaries who broke new ground and pioneered the genre into a true cultural phenomenon and will feature performances by the honorees, along with Ciara, Eve, Pharrell Williams, The Game, T.I., Timbaland, Bow Wow, Busta Rhymes, Common, T-Pain, Keyshia Cole and Nick Cannon as well as an appearance by Chris Rock.

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VH1 connects viewers to the music, artists and pop culture that matter to them most with series, specials, live events, exclusive online content and public affairs initiatives. VH1 is available in 87 million households in the U.S. VH1 also has an array for digital services including VH1 Classic, VH1 Soul, VH Uno, VH1 Mega Hits and VH1 Country. Connect with VH1 at www.VH1.com.

VH1 is a registered trademark of MTV Networks, a unit of Viacom International Inc. MTV Networks also operates and offers joint ventures, licensing agreements and syndication deals whereby its programming can be seen worldwide.

Launched in 1997, VH1 Soul is the 24-hour network that brings music lovers the hottest, soul, neo-soul and R&B hits from the 90s and today featuring core artists such as Alicia Keys, Jill Scott, Outkast, Mary J. Blige and Usher. VH1 Soul, the premier source for all R&B and soul music, is now seen in the Top 20 U.S. markets for African-Americans and is available in nearly 20 million U.S. households.

About NYC & Company:
NYC & Company is the official marketing and tourism organization for the City of New York, dedicated to maximizing travel and tourism opportunities throughout the five boroughs, building economic prosperity and spreading the positive image of New York City worldwide.

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